Five Most Common Advertising Techniques

1. Repetition: the goal is to create an identity and allow people to remember a specific product, brand/company or both.



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2. Claims: to sell a product by showing what it can do.

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3. Association: usually uses a famous person. Associating product with a person or another object.

http://www.celebrityendorsementads.com/celebrity-endorsements/celebrities/jennifer-aniston/images/jennifer-aniston-living-proof-2013.jpg

4. Bandwagon: sell a product by persuading customers to join the crowd.

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5. Promotions: sale, free, or rewards. call to action

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